suzemuse posted yesterday (Social Media is NOT an Innovation) about the WWW finally becoming a place of connection:

Communication, collaboration and communities are starting to become the mainstream ways in which people are using the Web. The social Web is no longer just for the “social media crowd”. I suspect, over the next 6 months, that this is going to become even more prevalent. I also suspect, that over the next little while, our label of “social media” is going to, if not go away, at least change. 10 years ago, people saw the Web was a place to get information. Today, more and more people are seeing it as a place to connect.

Some of the comments were really interesting. Including this:

allan isfan, on December 1st, 2008 at 10:22 am Said:

Amazing how long it has taken to finally get here. We are finally using the web the way it was intended and yet, it feels like we’re at the tip of the iceberg.

The trick will now be to figure out how to actually improve the planet we live on through the web. Solve big problems. That is what I’m really excited about.

Yes that is something to get excited about. It’s time to roll up our sleeves people. Let’s get working!



Chris Brogan has posted this seminar on his blog. Its Kevin Kelly from Wired talking about the next step. It accords with my observations about where the Web is heading. HERENOW Collective is interested in assisting organisations to prepare for the changes caused by the power of this ‘collective of things’ in the virtual world. It is also the new power of the collective mind. Be prepared, it will change our world.

Meanwhile, I would like to introduce another associate of HERENOW Collective: Fiona McIlroy. I have added her webpage as a link under Collaborators, and this is her picture

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